Skip to main content

Gary Hustwit: Rams

Gary Hustwit’s Rams, 2018. Photo courtesy the artist.

“If I had to do it over again, I would not want to be a designer. There are too many unnecessary products in this world.” —Dieter Rams

For more than 50 years, Dieter Rams’s creations have influenced the look and function of countless consumer products. His “Ten Principles of Good Design” champion simplicity, honesty, and restraint, as exemplified in his iconic work for Braun and Vitsoe. This new documentary portrait by Gary Hustwit (Helvetica, Urbanized, Objectified) gives unprecedented access to the usually private designer. Rams ruminates on his life, work, and visions for the future, and shares his personal philosophy—addressing environmental consciousness, decluttering, and living with only what you need. Original music by Brian Eno. 2018, DCP, 80 min.

Copresented by the Walker Art Center and AIGA Minnesota.

Gary Hustwit will be in attendance to answer questions after the Friday screening.