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Christopher Hamamoto

Christopher Hamamoto is a designer and educator based in Berkeley, CA. He holds an MFA from Rhode Island School of Design and is an Assistant Professor at California College of the Arts. In addition to teaching, he maintains an independent practice—pursuing his interest in how automation and algorithms effect social relationships and aesthetics, a topic he explores through graphic design, software design, and production.

Subversive Guidelines: On the Evolving Landscape of Visual Identity Design

In response to their 2017 essay published on The Gradient titled “Post-Identity Design: Brands, Politics, and Technological Instability,” as well as the masters-level design course that they teach titled “Debranding and Post-Identity Design,” Christopher Hamamoto and Federico Pérez Villoro are interviewed by Jon Sueda about the present and evolving manifestations of visual identity design within the extremes of our societal and technological landscapes.