MW07 - Web 2.0
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MW07 - Web 2.0

After a very insightful opening plenary by Brewster Kahle from the Internet Archive project (Paul took notes, hopefully he’ll blog it later), most of New Media is taking the Web 2.0 session.

  • Jeff Gates gave a behind the scenes look at Eye Level and how blogging works at the Smithsonian. Having been living and breathing blogs for the last few weeks as we prepped for our workshop, it was interesting to hear how it’s done at another big institution — and the differences were huge. They have a much more involved pipeline for each post, from the idea to shared drafts and editing to finally hitting publish. It makes the Walker blogging process feel positively free-wheeling by comparison (I’m writing this in the middle of a conference session and I’m going to hit publish as soon as I’m done!) but it’s good to know there are other options should we need to tighten things up.
  • Shelley Bernstein and Nicole Caruth (Brooklyn Museum) showed everyone how museums should be embracing web 2.0 social sites – they are absolutely all over Flickr and Youtube and have thoroughly engaged the communities there. I think they said Flickr is now one of their top referrers, which is huge. Justin has been getting the Walker a bit involved with Flickr with our Party People series, but they’re leveraging the API in much better ways. I’m hoping to catch up with them later to pick their brains a bit more on all this…
  • Currently Mike Ellis is giving some great ideas on how to stop thinking about Web 2.0 and start doing. Great stuff about how to embrace what’s already happening with your content, how to leverage APIs and how new development needs to support open APIs. Really good ideas, another one I want to chat with over a beer later.

… more as it comes.

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