In this custom-produced lecture movie, Tracy Ma discusses her trajectory through some of the most innovative publishing design initiatives of the past decade. During her time as the deputy creative director at Bloomberg Businessweek, she created graphically aggressive layouts that interpreted the written word with a surreal sense of humor. As assistant editor for the New York Times’ Styles section, she applied this sense of play to highly engaging digital content, working on a diverse range of projects such as an interactive guided-meditation article, a cyberspace gift guide, and the identity of an article series about Juneteenth. She is now heading up graphic design for Homer, pop-star Frank Ocean’s enigmatic luxury brand.
Copresented by the Walker Art Center and AIGA Minnesota.
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